Xenia
Xenia unifies segmentation, decisioning, experimentation, content generation, journey orchestration, and recommendations in one composable, MACH-aligned platform, purpose-built for retail and ecommerce.
Xenia's Orchestrator Brain coordinates specialized agents, each designed to excel at a specific marketing task, working together to deliver complete marketing programs.
Analyzes performance data, identifies trends, and surfaces actionable insights from your campaign results and customer behavior data.
Formulates campaign strategies based on your business objectives, historical performance, and market conditions.
Automatically builds targeting rules, audience segments, and eligibility criteria from natural language descriptions.
Generates copy for emails, SMS, ads, and web while maintaining your brand voice and compliance requirements.
Create segments from natural language prompts. Generate operational personas that drive real marketing outcomes, not just demographic labels.
Persona Types
Go beyond static 50/50 splits. Xenia's Thompson Sampling algorithm dynamically shifts traffic to winning variations. Test anything: content, rules, recommendation strategies, even AI-vs-human decisions.
Experiment Types
Build journeys visually or generate them from a prompt. Trigger-based entry, branching, waits, suppression logic, conversion goals, and re-entry controls with experiment and recommendation nodes built in.
Journey Flow
Trigger
Cart abandoned > $50
Wait 2 Hours
Suppression: no purchase
Personalized recovery + product recs
A/B Experiment
10% off vs. Free shipping vs. Urgency
Push (Day 2)
Top viewed items back in stock
Convert or Retarget
Web personalization for 7 days
Generate marketing content at scale while maintaining absolute control over brand voice, legal compliance, and quality.
Generate headlines, hero copy, CTAs, email subject lines, SMS copy, push messages, and product storytelling, all persona-aware and product-context-aware.
Every piece of AI-generated content is checked against your brand guidelines, tone of voice rules, forbidden claims, and regulatory requirements before it goes live.
AI-powered content scoring evaluates readability, engagement potential, and alignment with campaign objectives. Performance-aware suggestions improve over time.
Xenia's connector framework integrates with your data, content, execution, analytics, AI, and commerce systems with schema mapping, health monitoring, and freshness indicators built in.
Standard connector framework with API auth, secret management, schema mapping, webhook ingestion, and environment separation.
Normalized customer, product, content, order, and KPI objects with source lineage and freshness metadata across all connected systems.
Connector health, last sync timestamps, freshness indicators, and data exposure controls all visible from a single admin dashboard.
Orchestrate personalized content across 10+ digital touchpoints from a single platform. One set of rules, every channel.
Web
Dynamic pages and banners
Mobile Apps
Native iOS and Android
Personalized email content
SMS
Targeted text messages
Push Notifications
Timely and relevant alerts
Paid Media
Optimized ad experiences
Social Media
Platform-specific content
Shopify Storefront
Native commerce personalization
Xenia is built for high-trust deployments. Every AI artifact is traceable, every action is auditable, and every deployment model is supported.
Role-based access control, multi-step approval workflows, and field-level access restrictions. No publish action bypasses required approvals.
Full audit logs, prompt history, AI artifact traceability, consent-aware execution, and model/provider governance controls.
Multi-tenant SaaS, single-tenant SaaS, private cloud, or on-prem. Your data stays where you need it. Zero data movement for maximum security.
Get started
Schedule a personalized demo and discover how Xenia can transform your marketing operations.